What the show celebrates
Black Achievement, In Their Own Words
How I Crushed It is an award-winning Black podcast built around one question: is success mainly determined by talent, hard work or luck?
Every episode shines a light on talent within the community. Guests are high achievers, bold disrupters and inspiring voices from business, sport, the arts and beyond, and each one walks through the career journey behind their success — the obstacles they overcame, the people who inspire them, and what they are aiming at next.
The show won “Best Business Podcast” at the 2025 Black Podcasting Awards. It is hosted by Tunde, a former actor and voiceover artist turned seasoned recruitment professional, who has interviewed thousands of people over his career.
Career journeys worth hearing
No matter what career you are in, each interview offers takeaways to help you crush it too. Start with these conversations.
I Planned My Own Funeral. Here’s Why | Bernard Achampong - Award-Winning Audio Producer
A founding producer of BBC 1Xtra, and Chair of Audio UK, award-winning audio producer Bernard Achampong shares the career decisions, setbacks, and pivotal moments that shaped his rise from engineer to leading industry figurehead. Get the real story behind l…
How Dr Joy Odili Became the UK’s First Black Female Plastic Surgeon
Join Tunde on How I Crushed It as he interviews Dr Joy Odili, the UK’s first Black female consultant plastic surgeon. Not only is Joy is a leading consultant in the plastic and reconstructive field but she was included in the 2026 Powerlist which showcases…
From East London to Olivier Winner - Dickson Mbi’s Journey in Dance
Award-winning dancer and choreographer Dickson Mbi joins Tunde on How I Crushed It to share his journey from East London to winning an Olivier Award. Get the inside track on the sacrifices, setbacks, and successes that shaped Dickson Mbi's groundbreaking da…
Amina Folarin - CEO of leading marketing agency Oliver UK
Join us for a no-nonsense chat with Amina Folarin, CEO of Oliver, as she discusses her unique path from HR to the boardroom. This episode is packed with insights about leadership, diversity, and defying the odds in a competitive industry. The realities and…
Julian Boaitey - Founder of Yendy Skin
Julian Boaitey is the founder of Yendy Skin, a London-based skincare brand built around African superfood ingredients sourced from Ghana. If you enjoy the episode, subscribe to How I Crushed It for more conversations with founders, entrepreneurs and people…
How Ayo Akinwolere Broke Barriers in British TV
Ayo Akinwolere has built an extraordinary broadcasting career — from becoming the first Black male presenter of Blue Peter to presenting some of the biggest sporting events in the world. In this episode of How I Crushed It, Ayo tells the story of growing up…
Jo Johnson: The Emmy-Winning Producer Behind Netflix’s Adolescence
BAFTA and Emmy Award-winning producer and director Jo Johnson sits down with Tunde to discuss her rise through the UK television industry. From growing up in Kensal Rise to smashing it on Netflix, she shares hard-won lessons and candid career insights. Earl…
Tunji Akintokun - Former Senior Director at LinkedIn
We revisit our chat with former Senior Director at LinkedIn, Tunji Akintokun. He has also had senior leadership positions at PwC and Cisco. Since leaving LinkedIn Tunji now focuses his energy as a Non-Executive Director, Trustee, Patron and Angel Investor u…